When I was in my corporate job, I had this plastic blue jewel ring I'd slip over my right forefinger for those times: "When nobody with a lick of logic would ever be able to figure out what the ever-lovin' fuck the eedjit was talking about." And yes, I did have a workplace accident one day when I smashed this a bit "enthusiastically" into the forehead of a co-worker while demonstrating its power. It was so powerful, it got away with me and it took my friend the rest of the week before he got within arms length of me again, but he did eventually forgive me.
I know what you're saying, "Why would anyone in their right mind want to START building a company at an age when most people "should be" evaluating golf course living? Maybe move into Disney World or travel the earth and the Seven Seas (or at least try more than two of their dressings). The fact is, I didn't. I'd already had two products fail and I'd spent two years working on those products and giving disappointing interviews for jobs I never wanted. When I came to terms with the last product (Dirty Data Girl, "We clean your data, so you don't have to!") was a deader, I caved to my hubster's request in 2018 to sell our home. Yes. Our home of 27 years, the one we'd blown out the back & built into the 2nd story, the house where every member of my family had spent time pulling up carpet, laying tile, plastering or painting walls, the one where we'd installed our "forever kitchen" - until the house was a personalized, quirky, beautiful home.
The other plan we'd thought about was moving back to my old stomping ground in rural NE Georgia. My Mom, who has dementia, had chosen to remain there while she could still make decisions. She knew it would be permanent and because her kids lived in Washington state and Alaska, she knew once she declined to move while she could that we would be separated. So, that's when I started on the original model which became Willowfinch. I wanted to answer the question for myself if there were enough properties of interest in the area, at the price - not of my home valuation - but based upon my mortgage because saving money would be the whole point behind moving from our dream home with its (now) 30-year old garden.
So, this is the beginning of the story which needs the help of The Mind-to-Mind TransferRing to understand.
We live in a neighborhood which rezoned from single-family to some level of low-rise. Developers actually knock at our door to offer us "top dollar". And while that's a whole other story, the point was that hubster was going to be able to quit his job before the age of 59 1/2 and we were going to live off the proceeds of the house sale. Needless to say a few bait & switches later, we'd packed our house & I had created a couple of tools to help with our next move planning. I have to say, I'm proud of one of the tools I built where I had to learn "truck" language. It matched trailers to truck size.
The other plan we'd thought about was moving back to my old stomping ground in rural NE Georgia. My Mom, who has dementia, had chosen to remain there while she could still make decisions. She knew it would be permanent and because her kids lived in Washington state and Alaska, she knew once she declined to move while she could that we would be separated. So, that's when I started on the original model which became Willowfinch. I wanted to answer the question for myself if there were enough properties of interest in the area, at the price - not of my home valuation - but based upon my mortgage because saving money would be the whole point behind moving from our dream home with its (now) 30-year old garden.
So, this is the start of the origin story of Willowfinch.
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